Amazon Go -> Use their App, shop at convenience store with no cashier!

iphone-shoppingAmazon has done it again, another new business idea. Have you heard, they have come out with Amazon Go, a new way of shopping by using the Amazon Go App. Right now, Amazon has a small test site close to their headquarters in Seattle. Amazon employees started testing this new technology at the beginning of December 2016. Their goal is to open this to the public early 2017.

Here’s how it works. You download the Amazon Go App, enter the convenience store where they sell bread, eggs, drinks, sandwiches, coffee, etc., put what you want to buy in your bag and “merely” walk out of the store. Shortly after you leave the store, you receive a receipt for your purchases from Amazon. Easy as that!

It’s interesting technology, watch how this works on YouTube video published by Amazon, “Introducing Amazon Go and the world’s most advanced shopping technology.

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Seattle’s Space Needle

How many of you watched the cartoon show, “The Jetsons,” when you were young. If you did, you’ll remember how space age and into technology the show was, really futuristic. The show’s look was inspired by the Space Needle in Seattle and they lived in the sky to get away from the smog.

If you are not familiar with the show, see this YouTube video called, “The Jetsons Future of Technology,” where someone spliced together some clips from different episodes to show how the writer saw us using technology in the future in the 1960s…  and now over 50 years later it’s becoming a reality.

Stay tuned, let’s see when Amazon Go goes public!

The Pantone Color Institute has spoken. The color of the year is GREEN!

pantone-color-greenHave you ever thought about how the color of the year is chosen?  I’ve always wondered, but as I am not in the design industry never looked into it. However, throughout the years, I would walk through stores “thinking,” I guess this year it is egg plant purple, sunny yellow, cherry red, etc., because every store was using the same color for their products.

I’d either be excited and spend money on a new pillow I didn’t need, because I loved the color OR I would frown and say, “NEVER would I buy dishes in grey.”  Not my color palette. Good way to save money, if you don’t like the color of the year, you don’t make frivolous purchases.

So, you are thinking, “How is the color of the year chosen?”

There’s a company called, “Pantone Color Institute,” and they are known for color forecasting. Companies hire them for help with understanding color trends, color branding, and choosing a color strategy.

They came up with the Pantone Matching Color System as seen in photo, which standardized the ability to reproduce exact shades of a color between companies/manufacturers by using a specific Pantone number for each color created. So, basically, if you want to have a specific “blue” for the print on your business card, you would email the printer the specific “Pantone #” for the blue shade you want. No need to go into the printer’s office. Your blue color would print out perfectly!

The Pantone Color Institute started choosing the color of the year in 2000. Why were they chosen to choose the color of the year?  This is not clear in my research. It seems that since they own the Pantone color palette, they are considered color experts. They make their yearly choice by looking at color trends during the year. This year they chose green as they had the feeling people wanted to be closer to nature.

If you want to learn more about “the color of the year,” do a quick Google search. There are several interesting articles on this.

I hope you like green. We will be seeing GREEN in everything, i.e. fashion, home goods, interior design… probably cars too!

Luckily, I don’t mind green, it’s the color of nature. I can live with that!

Can you?

100 Days of Rejection…

yes_no-is-lifeIt’s January and I am moving along full speed ahead. With this in mind, I decided to download some inspirational podcasts that I could listen to while I am walking. I am training for the Susan G. Komen 3-Day/60 mile breast cancer walk in September, so I have to get moving!

For any of you who are training for an athletic event, you know that good music or podcasts to listen to make the exercise routine fly by. While I was on the TED website, I came across a really interesting talk called, “What I learned from 100 days of rejection,” by Jia Jiang.

This talk really hit home for me. It’s about 15 minutes long and you’ll be hooked from the “get go.” Jia Jiang starts out with a classroom story of when he was 6 years old and learned what rejection felt like. I don’t want to give the entire story away, but rejection is tough and can carry on with us through our adult life.

In order to deal with his fear of rejection, Jiang decided he would find 100 ways of being rejected, so he could deal with his fear “head on.” Some of his stories are really funny. I remember having his “same fear of rejection” and it wasn’t until I started working in sales and got rejected constantly that I realized rejection was not about “me,” but about the situation being rejected, i.e. no budget, no response from advertising, etc.

This could be fun!  Let’s all share a story of a rejection that turned positive.  

I’LL START. The reason I got the job in sales was because the Hiring Manager “rejected” my application for a Managing Editor position. He said I was extremely tenacious and because of my humor I would make a great copy writer. “We’ve already hired someone, Good luck,” he said!

WHAT??  GOOD LUCK??  I wasn’t going down without a fight. Since he was nice enough to compliment me, I took the chance, wrote him back and asked if he’d meet me for an “informational interview.”  HE SAID, “YES.”

At the interview, we talked and he asked me how I was so tenacious. I explained it was my family, but also going to boarding school. Turns out he had gone to boarding school too. So, he said to me, “If you stay on the editorial side, you’ll never make money; however, if you go into Sales you can make a lot of money and I happen to have a sales position available.”

Well, you guessed it!  I decided to try sales. It was a powerful experience. There was “one special day,” where I realized rejection was NOT about me, but the situation. I had been pursuing different customers for advertising. I started thinking I was not cut out for the job, because of no response when I would call, submit proposals, etc.

Then one day, I called a fellow that I had been pursuing and found out he had not called me, because he was in the hospital, he had had a heart attack! This was a game changer for me!  I realized that if customers didn’t get back to me there could be a “valid reason” and not just because they were “tired” of hearing from me. Moral of the story, NEVER assume anything, go by the facts.

The Taming of the Muse (a fellow blogger), shared a good rejection story called, “Opportunities – Sometimes, things have to fall apart so they can fall into place.” 

Like Jiang says, “Rejection, if tackled head on, can turn out to be a good thing!”

 

Happy New Year 2017 – Think of the possibilities…

traveler-on-rockOn to 2017! I am excited to start the new year. Of course, there is reflection on 2016… what we accomplished, what we might have missed out on, happy moments, challenging ones, and more.

My biggest challenge was being laid off my job. Very humbling experience. At the same time, I made some great friends from the job where I got laid off!  Life is full of surprises that way. One minute we are sad, the next we are “grateful!”

As we create special goals for 2017, I want to share with you an article from DailyGood.org’s website called, “What Will The Theme of Your Life Be In 2017?, by Kira M. Newman. I found this article interesting, because Newman says that in order to “be happy” our goals must fall into one of three themes (Communion, Agency or Redemption). Basically, our goals are either focused on family/friend/community (Communion), or we are driven to be successful (Agency), OR we have a year where something sad happens, but in the end we turn the situation around (Redemption).

For sure, last year was a Redemption year for me, while this year will be an Agency year. I’m writing a children’s picture book and my goal, like most writers, is to proudly tell you one day soon that I have a contract!

So, if you are a goal setter, take a minute to read Newman’s article and choose your theme for the year!  Where are “you” headed in 2017!